Reach the Buyers That Matter

Connect your brand with qualified heavy equipment buyers and industry decision-makers through our premium advertising platform.

180K+ Monthly Visitors
45K Newsletter Subscribers
$2.1M Avg. Buyer Budget
72% Decision Makers

Advertising Formats

Multiple touchpoints to engage our audience across the buyer journey.

Premium Banner Placements

High-visibility banner ads positioned on our marketplace, listing pages, and search results. Average 2.8% CTR across all placements.

Featured Listing Boost

Elevate your inventory to the top of category and search results with highlighted borders and 'Featured' badges.

Sponsored Content

Publish thought-leadership articles, case studies, and product announcements to our engaged B2B audience.

Email Newsletter Sponsorship

Reach 45,000+ industry decision-makers through our weekly market intelligence newsletter.

Video Pre-Roll

15-30 second video ads served before our inspection reports, equipment walkthroughs, and educational content.

Custom Partnerships

Bespoke co-marketing campaigns, event sponsorships, and integrated campaigns tailored to your brand objectives.

Who You'll Reach

Our audience consists of business owners, fleet managers, and procurement directors actively seeking heavy equipment.

72% of our visitors are decision-makers with purchasing authority. This isn't a general audience — these are qualified buyers with specific equipment needs and allocated budgets.

Geographically, our audience spans North America (58%), Middle East (18%), Europe (14%), and Asia-Pacific (10%), giving you access to the most active heavy equipment markets globally.

Audience by Industry

Construction & Earthmoving 34%
Mining & Extraction 22%
Agriculture & Forestry 18%
Marine & Port Operations 12%
Fleet Management & Leasing 14%

Advertiser Success

Atlas Heavy Equipment

340% increase in qualified leads over 90 days

Atlas ran a combination of Featured Listing Boosts and Newsletter Sponsorships targeting the construction segment. The campaign generated 1,200 qualified leads, resulting in 47 completed transactions with an average deal size of $180,000.

1,200 Leads Generated
47 Transactions Closed
$8.4M Revenue Attributed
28:1 ROI

Advertiser FAQ

What's the minimum advertising budget?

Campaign minimums start at $2,500/month for banner placements. Newsletter sponsorships start at $5,000 per send. We'll work with you to structure a plan that maximizes your budget against your target audience.

Can I target specific equipment categories?

Yes. All ad placements can be targeted by equipment category, geography, buyer intent (browsing vs. actively purchasing), and company size. This ensures your spend reaches the most relevant audience.

How do you measure performance?

You'll receive a real-time dashboard with impressions, clicks, CTR, lead submissions, and attributed transactions. Monthly reporting includes audience insights and optimization recommendations.

Do you accept competitor advertising?

We maintain advertising exclusivity within equipment categories on a per-campaign basis. Contact us to discuss category lock-outs for premium campaigns.

Can I run a trial campaign?

Absolutely. We offer 30-day trial campaigns with no long-term commitment. Most advertisers convert to ongoing partnerships after seeing first-month performance data.

Start Reaching Qualified Buyers

Request a media kit with pricing, audience data, and case studies. Our advertising team will build a custom proposal within 48 hours.

Request Media Kit